Best Podcasts for AI in Marketing Technology

The world of artificial intelligence (AI) is revolutionizing marketing technology, making it an essential topic for marketers, technologists, and business leaders alike. Podcasts are an excellent way to stay updated, learn about trends, and discover practical applications of AI in marketing. Below is a curated list of some of the best podcasts to dive deep into AI’s role in transforming marketing technology.

1. Marketing Over Coffee

Hosts: John Wall and Christopher Penn

This podcast blends traditional marketing practices with cutting-edge AI tools and strategies. Episodes cover topics like predictive analytics, AI-driven customer engagement, and marketing automation, making it a must-listen for professionals seeking actionable insights.

2. AI in Business

Host: Daniel Faggella

While broader in focus, this podcast delves into how AI is transforming industries, including marketing. The show features industry leaders discussing AI�s role in personalization, data analysis, and decision-making in marketing technology.

3. MarTech Podcast

Host: Benjamin Shapiro

MarTech Podcast explores the intersection of marketing and technology. The episodes often feature experts discussing AI-driven tools, CRM systems, and customer data platforms that optimize marketing strategies.

4. AI Today Podcast

Hosts: Kathleen Walch and Ron Schmelzer

Produced by Cognilytica, this podcast provides insights into AI�s practical applications across sectors, including marketing. Topics include chatbots, natural language processing, and AI ethics in customer interaction.

5. The Marketing AI Show

Host: Paul Roetzer

The Marketing AI Show focuses exclusively on AI�s impact on marketing. With episodes covering AI-driven content creation, campaign optimization, and predictive analytics, this podcast is ideal for marketers looking to harness the power of AI.

6. The Growth Show

Host: HubSpot

While not solely focused on AI, this podcast often explores how AI enhances growth strategies in marketing. Topics include leveraging machine learning for lead generation and using AI-powered analytics to boost ROI.

7. Perpetual Traffic

Hosts: Ralph Burns and Kasim Aslam

Specializing in paid advertising strategies, Perpetual Traffic frequently discusses how AI tools optimize ad campaigns, from predictive modeling to audience targeting and bid adjustments.

8. HBR IdeaCast

Host: Harvard Business Review

Episodes occasionally focus on AI’s impact on marketing, offering insights from academic and industry experts. The discussions are thought-provoking and ideal for those looking to understand AI�s strategic value.

Why Listen to AI-Focused Marketing Podcasts?

Podcasts on AI in marketing technology provide a wealth of knowledge, from foundational concepts to advanced strategies. Whether you’re a seasoned marketer or a curious beginner, these podcasts will keep you updated on how AI is shaping the future of marketing, ensuring you stay ahead in this dynamic field.